Hue
Role
Strategist
Community Manager
Copywriter
About Hue
Hue is a community platform and culture consultancy with a vision to build equity and prosperity, for the health and wealth of our communities. Hue amplifies voices, increases visibility, and paves paths for Black, Indigenous, People of color (BIPOC).
objectives
Channel Growth
Awareness
Drive platform sign ups
Driving purchases on Hue’s website
Key Contributions
Lead content and community management across three communications channels including Linkedin, Slack, and email.
Designed assets and write brand copy to drive job portal purchases, partnership inquiries, and channel growth.
Built a content strategy that organically drove +111% organic growth YoY on Linkedin.
Analyze social analytics to gain audience insights, identify trends, and make recommendations to help optimize existing strategies.